DAILY DOT MOTION GRAPHICS
2025
CLIENT
DAILY DOT
ROLE
MOTION DESIGN
CREDITS
WILL VARNER - BRAND DESIGN
OVERVIEW
Motion design and template creation for Daily Dot’s Scrolling in the Deep YouTube show.
My goal was to closely adhere to the provided brand assets while elevating them through animation. In keeping with the “scrolling” theme, I pulled inspiration from “pull down” gestures on iOS devices.
PROCESS
I used After Effect’s Essential Graphics tools, in combination with Expressions, to provide the video team more control and flexibility throughout their workflow. The resulting template files included controls for background options, colors, element scaling, dynamic text, and animation timing.
IMPROVING VIDEO WORKFLOWS